What is on-page SEO

 What is on-page SEO?

On-page SEO refers to any optimization that you control and include on your website. With on-page optimizations, you aim to make your website more usable and valuable to users to improve your rankings or visibility in search results on Google, Bing, and other search engines.


Why do on-page SEO?

On-page SEO leads to higher search rankings, increased traffic to your site, and more conversions. The results of on-page SEO take time, but once your on-page SEO strategy gets off the ground, it can make your online rankings and sales soar.


What on-page SEO ranking factors should I optimize?

With on-page SEO, you have several different ranking factors. You want to optimize all these factors. Taking the time to optimize each of these factors will improve your rankings in search results and make your website more competitive and difficult to beat.


On-page optimization factors you should focus on include:


URL

Title tag

Meta description

Heading tags

Alt tags

Keywords

Content

Speed

Internal linking

Images

Mobile-friendliness

Example of some on-page SEO action items include:


Optimizing your title tags and meta descriptions

Writing in-depth, quality content

Cleaning up your site’s code

Streamlining your site’s navigation

Speeding up your website

Keep reading to learn how to do on-page optimization for each of these on-page SEO factors!

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